If you really want to hear my commentary on spirituality, theology, film, comic books...
Saturday, April 28, 2007
6 of one / half-dozen of the other?
Good cake; bad math. Would you rather pay for 6 separate cupcakes for $10.50 or buy a 1/2 dozen for $10.99. Hmmmm...
Friday, April 27, 2007
Sunday, April 22, 2007
Marketing
The other day, we were driving in the car. From the back seat, out of the blue, Julianna's little 4-year-old voice floated forward:
I think what annoys me most is when advertisers try to evoke an emotion completely unrelated to the product they are trying to sell. I realize this is supposed to work, but who does it work on? I don't know if it's the mathematician in me, but when they try to take a 30- or 60-second commercial and come at you from visceral level, it makes my skin crawl. Yes - I believe that Uncle Ben's Wild Rice will make my sex life more spicy. What is that all about?
Now, I do like the current Plavix commercial. Have you seen it? It starts out showing Jim the Firefighter, with the words,
I can go along with that. Though I think Krista likes the last line better:
And I'm not sure how I feel about my favorite classic rock songs being used to further our horrible addiction to consumerism. But, sad to say, I guess I can fall prey to these things, too. Personally, I've always preferred Mercedes over Cadillacs - not that I'm going to be getting one any time soon - but when they started using Led Zeppelin songs in their commercials, Cadillacs suddenly became way cooler. I guess it depends on what pushes your buttons.
Rock 'n' Roll.
I've always like Jags, and Sting singing over those Jaguar commercials is pretty darn cool...
Have you seen the Smoke on the Water Dodge Avenger commercial?
Pure genius.
However, there seems to be something innately wrong with using an 80's rebellion song to hawk medicine for Premenstrual Dysphoric Disorder.
Or is it just me?
But, I think if I was in marketing, I could still come up with a better prescription name than Vagifem.
And yes, that is a photo of a stirrup cozy in an OB office.
Yeah, I do hate marketing...
Mommy? You remember that movie, Barbie and the 12 DancingAs I've mentioned before (almost exactly 2 years ago), it strikes at them at a young age.
Princesses? Well, it's coming to video and DVD.
I think what annoys me most is when advertisers try to evoke an emotion completely unrelated to the product they are trying to sell. I realize this is supposed to work, but who does it work on? I don't know if it's the mathematician in me, but when they try to take a 30- or 60-second commercial and come at you from visceral level, it makes my skin crawl. Yes - I believe that Uncle Ben's Wild Rice will make my sex life more spicy. What is that all about?
Now, I do like the current Plavix commercial. Have you seen it? It starts out showing Jim the Firefighter, with the words,
Jim is a formidable man.
I can go along with that. Though I think Krista likes the last line better:
Because no matter how formidable you are, you're noSounds like a bad comic book.
match for a Dangerous Clot.
And I'm not sure how I feel about my favorite classic rock songs being used to further our horrible addiction to consumerism. But, sad to say, I guess I can fall prey to these things, too. Personally, I've always preferred Mercedes over Cadillacs - not that I'm going to be getting one any time soon - but when they started using Led Zeppelin songs in their commercials, Cadillacs suddenly became way cooler. I guess it depends on what pushes your buttons.
Rock 'n' Roll.
I've always like Jags, and Sting singing over those Jaguar commercials is pretty darn cool...
Have you seen the Smoke on the Water Dodge Avenger commercial?
Pure genius.
However, there seems to be something innately wrong with using an 80's rebellion song to hawk medicine for Premenstrual Dysphoric Disorder.
Or is it just me?
But, I think if I was in marketing, I could still come up with a better prescription name than Vagifem.
And yes, that is a photo of a stirrup cozy in an OB office.
Yeah, I do hate marketing...
Saturday, April 14, 2007
Monday, April 09, 2007
Death in Absentia
Well, not just a ton of time to post in between sleeping, working, not-sleeping-when-Max-is-up, and everything else.
And I'm not even here to post a picture of Max. Apparently, we haven't uploaded a picture to the computer since March 17, and I don't even know where the camera is. I'm a crappy dad.
Anyway, in lieu of a picture of Max, I'll post something nearly as cool. OK, not nearly as cool as my newborn son (sorry, Jason), but pretty stinkin' cool, anyway.
A friend of mine recently made a short film. It's an awesome accomplishment; I was really impressed - it's pretty creative, especially for a first-time endeavor. I thought it was extremely creepy, so if you're not a horror fan, you might want to pass it by (though there's no gore or anything). It's a lot more fun if you watch it in the dark.
Here it is (gotta turn in so Max can wake us up in about 15 minutes):
If you get a chance, go to YouTube and leave a comment for Jason about how great his first film is....
And I'm not even here to post a picture of Max. Apparently, we haven't uploaded a picture to the computer since March 17, and I don't even know where the camera is. I'm a crappy dad.
Anyway, in lieu of a picture of Max, I'll post something nearly as cool. OK, not nearly as cool as my newborn son (sorry, Jason), but pretty stinkin' cool, anyway.
A friend of mine recently made a short film. It's an awesome accomplishment; I was really impressed - it's pretty creative, especially for a first-time endeavor. I thought it was extremely creepy, so if you're not a horror fan, you might want to pass it by (though there's no gore or anything). It's a lot more fun if you watch it in the dark.
Here it is (gotta turn in so Max can wake us up in about 15 minutes):
If you get a chance, go to YouTube and leave a comment for Jason about how great his first film is....
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